Season’s Greetings from Fresh Equity

christmas 2018

As the year comes to a close, we wanted to take this opportunity to wish you a very Merry Christmas and a Happy New Year from all at Fresh Equity.

Review of the Year

There’s lots to report on as we reflect on an exceptionally busy and productive year. We look forward to more of the same in 2019!

2018 saw the expansion of Fresh Equity with Stephen Craik joining the team at the beginning of the year. His experience proved to be instrumental in positioning us to complete a number of ambitious deals in quick succession.

Investment Activity

atm logoIn a well organised deal, we completed a 3-step process starting with the acquisition of De Angelo Brothers (UK) Limited – (DBUK). We then separated subsidiary ATM Ltd and sold the remaining trade and assets of DBUK to investors in the trade. We are retaining ATM as an ongoing investment and look forward to developments next year. We were pleased to see that vendors, investors and employees were all satisfied with the outcome.

troikaSoon after the DBUK/ATM Ltd deal, we acquired Troika Systems Ltd, a developer and manufacturer of quality assurance equipment for the print sector. We are very excited about the future developments that our investment will enable.

Two major investments were realised this year with business secured for future owners and in a healthier shape than at the point of acquisition. Our shareholding in Midlands-based STS Motors was realised, while at Business Juice we entered into a partnership with Make It Cheaper which allowed us to rationalise the cost base.

Portfolio News

Birmingham-based Mechatronic Solutions celebrated 30 years at the forefront of automation with an open day welcoming clients, suppliers and the media to its facility.

andy street mechatronic

Mayor of the West Midlands Andy Street attended as guest of honour and enjoyed the demonstrations of smart factory technology, digital twinning and AIV (Autonomous Intelligent Vehicles).

Pictured left to right: Paul Isaacs, Non-Executive Chairman, Andy Street, Mayor of the West Midlands, Richard Evans, Founder & CEO of Mechatronic Solutions and Robopod®.

mcs control systemsOver at MCS firstly, we’d like to wish Financial Director Charlotte all the best for her maternity leave. John Whitehead takes the helm as temporary FD during her absence. MCS received additional investment support this year, with an upgrade of their office facilities and a significant investment in a new ERP system which should lead to better and more timely information and an improvement in productivity.

troikaFinally, Neil Dixon, who has worked at a senior level with a number of major print companies in the UK and Europe, was appointed to the Board of Troika in order to assist with the Company’s plans for growth, which will see an increase in distribution, new product development and expansion into new market sectors.

Thank You!

On behalf of all at Fresh Equity Ltd, we’d like to extend our thanks to those who have supported and helped us during this busy year, in particular:

  • Wayside Accountants for their help with FDD on Troika & ATM
  • Gateleys for their help with the DBUK and ATM deals
  • Browne Jacobson for their help with the complex ATM/DBUK deal, which was completed in a very impressive 6 weeks
  • Austin Moore for help with Troika

We couldn’t have done it without the help of some very dedicated and skilled teams. We really appreciate your help!

Fresh Equity

Fresh Equity is a Midlands-based investment company, working with talented management teams to develop businesses that have potential for significant growth. A genuine passion for helping companies to achieve their potential.

For more information email: